Apollo Tyres bags India jersey rights for INR 579 crore

Apollo Tyres to Sponsor Indian Cricket Team for INR 579 Crore

Apollo Tyres has secured the sponsorship rights for the Indian cricket team, outbidding Canva and JK Cements with a winning bid of INR 579 crore.

The three-year deal covers 121 bilateral games and 21 ICC matches.

The BCCI had to seek a new sponsor after Dream11's deal was annulled due to a government order banning real money gaming companies.

Apollo Tyres' logo will first appear on the Indian team jerseys during the two-Test home series against the West Indies starting October 2nd.